Direct Email Marketing

How We Help in a Digital World

Selling directly to consumers is as old as the stone age, yet it’s as complex and competitive as ever. Today, consumers engage on multiple devices, across multiple channels, typically at the same time. They connect to choose the right product; assessing consumer reports, product rankings, comparative price quotes, and feedback on social media. To grab attention and inspire conversion, your message must be personal, relevant, and based upon current and past behavior. PostUp personalizes messages to your customers across email, mobile, social, and web, giving direct marketers the ability to enable consistent brand identity and drive conversions, while simultaneously building loyalty for repeat purchases throughout your customer’s lifecycle.

Brands We Work With

Features for Direct Marketers

Multi-Channel Distribution

PostUp provides a single interface to manage email, mobile, and social communications to your customers; reducing complexity, overhead, and cost. With PostUp, you can publish automated content to your social pages, empower users to share content providing viral reach, integrate SMS into your marketing campaigns with polls and sweepstakes, and utilize an enterprise level email platform to drive conversions along your customer’s journey.

PostUp Analytics

PostUp provides a single interface to manage email, mobile, and social communications to your customers; reducing complexity, overhead, and cost. With PostUp, you can publish automated content to your social pages, empower users to share content providing viral reach, integrate SMS into your marketing campaigns with polls and sweepstakes, and utilize an enterprise level email platform to drive conversions along your customer’s journey.

Optimized Life-Cycle Communications

PostUp provides a single interface to manage email, mobile, and social communications to your customers; reducing complexity, overhead, and cost. With PostUp, you can publish automated content to your social pages, empower users to share content providing viral reach, integrate SMS into your marketing campaigns with polls and sweepstakes, and utilize an enterprise level email platform to drive conversions along your customer’s journey.

Direct Marketing Services

Deliverability Audit

Our strategic services and deliverability team is devoted to making your email program one of your most successful marketing tools and strategies. By providing you with expert deliverability and industry best practices, we will assist your team to develop and… more

Email Automation

Whether you are establishing a new email automation program or making updates to an existing one, finding the resources to do so can sometimes be challenging.  PostUp’s campaign management team works with automated email programs on a daily… more

Custom Analytics

Leveraging best in breed analytics tools, our analytics team can help you interpret and make decisions on your subscriber data.  PostUp has partnered with Tableau Software to integrate a visual analytics suite directly into the PostUp platform.  Clients are… more

Partners for Direct Marketers

We have hand-pick multi-channel technology partners to help deliver results such as increased advertising and higher click-throughs.

Boomtrain’s technology provides direct marketers the ability to personalize emails with relevant content, specifically for consumers. Using data from previous engagements, Boomtrain helps provide direct marketing messages that are…

Gain actionable insights from our device-detection integration with Litmus. Today, consumers are engaging on multiple devices, across multiple channels. Litmus simplifies the process of re-targeting and designing device-specific content, making direct…

Send automated, individualized up-sell offers based on cart abandonment or make exclusive offers to your highest valued customers with our certified integration with Adobe Analytics.