Social Sharing Services
Extend your reach with social technologies built into the PostUp platform. Create social sharing functions throughout your email campaigns, then track and retarget your most valuable social influencers and measure their network power.
Post to Twitter and Facebook
PostUp’s social channels utilize the same workflow and reporting tools as both email and SMS, allowing clients to easily deploy and evaluate their social marketing efforts — without learning a completely new process. Easily convert email and SMS content into Facebook and Twitter ready content.
PostUp’s offering includes the ShareThis social sharing toolset, the Google +1 button and the Facebook Like and Send buttons. This functionality allows clients to build brand awareness and support acquisition efforts through multiple social channels.
Capture Email on Facebook
PostUp users can leverage Facebook to capture new subscribers to grow their email list. Email addresses can be collected using an application, which functions as a webpage on your Facebook page.
“The share-to-social feature of PulseConnect is a differentiator in the market that’s been extremely valuable to us. Not only to see specifically who is sharing and when they’re sharing, but also see just who’s choosing to click on what’s being shared by our customers.”
– Chuck DeFeo, Digital Strategist, ACLJ
New York Media improves unsubscribe rate by 76% with PostUp's preference center solution
New York Media is the parent company of the ground-breaking New York Magazine; the news and service website nymag.com; the Grub Street network of food blogs; the entertainment and culture news site Vulture; TheCut fashion blog, and the New York Weddings magazine. The company’s web properties attract over 11 million monthly unique visitors.
Sony welcome campaign delivers welcome results
PostUp’s Strategic Services team engaged with Sony to analyze their messaging programs and develop strategies to drive program growth and increased customer lifetime value.
NASCAR.COM drives ROI with email
NASCAR.com launched an award-winning email campaign to promote their subscription-based product Raceday Scanner, which allows fans to get into the race car with their favorite driver and hear live, streaming audio of the communications between the driver and his pit crews. The email campaign informed recipients of a free trial of this in-car audio service for the Talladega race weekend, and succeeded in revving fans up about Raceday Scanner.