Audience Development & Email for digital publishing & media.
We get publishing & media.
With over 20 years of experience helping publishing & media companies grow audiences and scale email programs, the PostUp team are publishing email and business model experts.
PostUp turns publishing & media email marketing programs into revenue machines by delivering results at every level of the funnel: Audience Size, Inbox Deliverability, Open Rate, Click-Through Rate, and Conversion.
Omni-Channel Publishing Solutions
PostUp’s comprehensive platform makes email engagement easy. Powerful automation. Sophisticated segmentation. Beautiful emails that get delivered and get results, plus the analytics you need to plan your next move. Get the automation solution guide to see how we scale publishing email programs.
Use PostUp’s browser push to reach new audiences on desktop and mobile, no app necessary. Compose push notifications from the PostUp platform, then deliver breaking news or your top content directly to your audience. Get our browser push guide, and get another way to connect with your audience.
Monetization Solutions for Publishing & Media
Go beyond onsite monetization. Use comprehensive email marketing to drive additional revenue through in-email advertising, recurring subscriber revenue, and dedicated promotional email.
Inherently non-disruptive, native advertising can be more effective than other forms of brand content. PostUp's platform allows publishing and media companies to easily add banner or native advertising directly into your emails.
Subscriber Recurring Revenue
Through PostUp's Dynamic Content Wall solution, publishers can drive recurring revenue directly from subscribers. Our solution maximizes both conversion into email and paid subscriptions, as well as advertising revenue.
PostUp has a feature specifically for Sponsored Emails that allows publishers to work directly with advertisers to 'sponsor' an email send to their entire email audience or certain audience segments.
How can we help?
Whether it’s growing your audience through Audience Development, monetizing, automating, or just understanding your email business, we’re here to help. Fill out this form to request a free Revenue Potential Analysis for your email program.
Resources for Publishing & Media Companies
Learn how to grow your audience.
Grow and engage your direct audience with email. Check out our Audience Development Solution Guide to see how we can help you grow your list and, with it, your relationships.Download Now
Spend more time on what matters.
Save time on newsletter curation, assembly, and deployment with email automation. Click here to download our Automation Solution Guide for Publishers.Download Now
“PostUp understands our business. Their solutions continue to drive real results, consistently boosting audience growth and engagement.”
Meg Estevez, VP of Audience Development, NewBay