PostUp’s social channels utilize the same workflow and reporting tools as both email and SMS, allowing clients to easily deploy and evaluate their social marketing efforts — without learning a completely new process. Easily convert email and SMS content into Facebook and Twitter ready content.
PostUp users can leverage Facebook to capture new subscribers to grow their email list. Email addresses can be collected using an application, which functions as a webpage on your Facebook page.
- Chuck DeFeo, Digital Strategist, ACLJ
New York Media is the parent company of the ground-breaking New York Magazine; the news and service website nymag.com; the Grub Street network of food blogs; the entertainment and culture news site Vulture; TheCut fashion blog, and the New York Weddings magazine. The company's web properties attract over 11 million monthly unique visitors.
NASCAR.com launched an award-winning email campaign to promote their subscription-based product Raceday Scanner, which allows fans to get into the race car with their favorite driver and hear live, streaming audio of the communications between the driver and his pit crews. The email campaign informed recipients of a free trial of this in-car audio service for the Talladega race weekend, and succeeded in revving fans up about Raceday Scanner.